Advertising
& Sponsorship Information:
Reserve Space
Now: 717-703-5000
Call About Advertising NOW!
The MODE Weekly
2003 Local Music Guide print edition will hit the streets
Thursday, April 24th, 2003. 15,000 copies will be distributed to over
400
prominent pick-up locations throughout Harrisburg, Hershey,
Carlisle, York, and Lancaster Pennsylvania. (Central, PA.) Past
music issues have been complete sell-outs, with near 100% pick-up.
MODE Weekly's circulation is audited by VERIFIED for honesty and
accuracy. The
Internet edition is continually being updated to reflect all print
edition information, and will debut on Thursday, April 24th, 2003 as
well.
SEE
THE ORIGINAL AD FLYER
Print
& Internet Advertising:
The following rates apply
to MODE Weekly 2003 Fifth Annual Music Guide only:
| AD
SIZE |
|
OPEN
RATE |
|
CLOSING
SPECIAL |
|
NOTES: |
| Full
page |
|
$1500 |
|
$750 |
|
Please
note that rates
listed as the CLOSING SPECIAL
are cash or check with proof.
Ad reservations and copy
for ad building must be
received no later than
Thursday, April 10th, 2003.
Full-color is available
Please call: 717-703-5000. |
| 3/4
page |
|
1330 |
|
665 |
|
| Junior
page |
|
1010 |
|
495 |
|
| 1/2
page |
|
785 |
|
390 |
|
| 1/3
page |
|
560 |
|
280 |
|
| 1/4
page |
|
455 |
|
225 |
|
| 1/6
page |
|
390 |
|
195 |
|
| 1/8
page |
|
260 |
|
130 |
|
| 1/12
page |
|
170 |
|
85 |
|
(Professional agency-quality
design is included with all display advertising buys.) As a
charter advertiser, your print ad will appear in our special Music
Guide Marketplace (as a
JPEG image) for no additional charge.
Internet-Only Advertising:
Because the MODE Weekly
2003 Fifth Annual Music Guide will be a dynamic 24-7-365 resource for
Central Pennsylvania's musicians and music fans, we are now offering
Internet-only advertising packages. This package is for a static,
one-time placement, advertising banner or button as indicated below.
The advertisement will contain a dynamic outside link to the
advertiser's website. Composition and content of ads must be
approved prior to posting. Scheduled rotation of online ads is
available for an additional weekly or monthly charge.
| AD
TYPE |
|
OPEN
RATE |
|
CLOSING
SPECIAL |
|
NOTES: |
| 468x60
Banner |
|
$2600 |
|
$1300 |
|
These
rates are for
inclusion in the Music Guide
section for approximately
one full year. |
| 120x90
Button |
|
1300 |
|
650 |
|
| Marketplace
JPEG |
|
650 |
|
325 |
|
(All Internet
advertising files must be provided by the client. MODE Weekly
provides agency-quality design services for $25/hr.)
Sponsorship
Opportunities:
MODE Weekly offers
three industry-specific, mutually-exclusive sponsorship packages for
our special issues. Each of the three partners enjoys prominent logo
placement on the cover of the print edition, on all pages of the
Music Guide section of the print edition, and on all pages in the
online edition, until the publishing of the next edition in 2004.
Our Radio Partner sponsor
provides constant brand awareness to their listeners for a
pre-defined period prior to the publishing of the Music Guide.
Promotion of the Music Guide includes live mentions by recognized
local radio personalities directing musicians and music fans to the
MODEweekly.com Internet site, as well as providing drawings and
prizes related to the co-promotion of the local music scene. Our
Retail Partner sponsor provides constant brand awareness to
their patrons through the prominent display of POP materials related
to the Music Guide, and by making available the regular issues of MODE
Weekly in all of their regional retail locations. Additional
promotion of the Music Guide includes conducting drawings and
supplying prizes during the two-week Music Guide print-edition debut
period. Our Industry
Partner sponsor provides national validation and support of our
efforts to promote local music in Central Pennsylvania through a
nominal investment. Additional promotion on the part of the Industry
Partner includes supplying and awarding high-incentive premiums to
musical artists participating in the MODE Weekly 2003
Local Music Guide.
| SPONSORSHIP |
|
OPEN
RATE |
|
CLOSING
SPECIAL |
|
NOTES: |
| Radio
Partner |
|
CALL |
|
CALL |
|
Sponsorships
include much
more than we can list here. Please call: 717-703-5000
for complete details. |
| Retail
Partner |
|
CALL |
|
CALL |
|
| Industry
Partner |
|
CALL |
|
CALL |
|
(Sponsors enjoy
complimentary design of all print and Internet advertising
materials.)
Advertisers
and Sponsors Enjoy Year-Round Exposure:
As with all of MODE Weekly's
sponsorships, our 2003 Local Music Guide will be published
both in print and online. The print edition will again be a valuable
resource and keepsake for all area musicians and music-related
businesses. Our online edition will be the primary resource for
updated guide information, as well as the portal where musicians and
other guide participants can submit new information or make changes
to their existing profiles. All information in the Music Guide
section will be updated regularly throughout the year. Charter advertisers' and sponsors'
banners will remain online until the publishing of the next Local
Music Guide in 2004. (This
complimentary inclusion is valued at over $2,500.) For
more information, or to reserve space, call: 717-703-5000,
Try ext. 209, or press "0" for a human being. |
