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Behind The Scenes Harrisburg Gets Ready for the Boys of Summer By John Hope When the home plate umpire cries Play Ball in Harrisburgs Riverside Stadium at 7:05pm on April 9, Todd R. Vander Woude will watch the first pitch and then wont see the rest of the game, even though hell be near the field the whole time. As general manager for the Harrisburg Senators, the AA minor league team affiliated with the Montreal Expos, Vander Woude sees very little baseball when the team plays at home. Ill watch the first pitch (on opening night) and then go to work, he says. My job is to be sure everything is working smoothly behind the scenes.
I caught up with Todd in his office at the stadium as he was preparing to leave for Florida (tough duty!) to see the Senators in spring training at the complex in Jupiter, Florida, that the Expos share with the St. Louis Cardinals. It was a beautiful day in the Burg, with bright sun melting the recent snow, and it smelled of Spring as I drove onto City Island and walked into the stadium complex. Workmen were readying the concession stands and replacing the black netting behind home plate that catches foul balls. Initial efforts were being put into the field and plans were underway to touch up the outfield billboards and paint those getting new sponsors. Baseball was in the air. While the team gets ready in Jupiter, were busy here finalizing our advertising and promotional sponsorships, Todd tells me. We hope to be able to have a promotion for each of our 71 home games. Were also completing sale of the outfield billboards. Also, our parttime employees are coming in to get started with their orientation. Through the season well have up to 150 people working with us, including the food stands, ushers, ticket takers, and groundskeepers.
Its clear that operating a baseball club is a year-round business. Vander Woude says the planning for one season starts in August of the previous season and then moves into high gear after the playing season ends. We really divide a year into three phases, he says. Once the season is over, the staff recaps it and looks to see what worked well and what needs to be improved. Then we move into our selling phase. Season ticket renewals start October 1, and we also start renewing program and billboard advertisers and looking for new ones. As we approach opening day, we move into game operations and stay that way through the season until we get to our recap. Will we see anything particularly new and different this year as a result of the recap after the 1998 season? Not really. Were always looking to improve our quality and the family entertainment experience, but we had a very good year last year and want to do more of the same. Were coming off a very successful Fan Fest on the Island March 6 that developed a lot of interest in the coming season. The Senators are very conscious of their place as part of the entertainment scene in Harrisburg. Our main focus is inexpensive family entertainment, Vander Woude says. And we offer it 71 times a year. Weve got a good, clean process here. Were centrally located and were more fortunate than some other clubs because theres so much more for a family to do on City Island. Its a nice part of our location and so our market is continuing to grow.
Interest in the Senators should be high this year because the team will be trying to do something that has never been done in the 76-year history of the Eastern League win the league championship four straight years. The last team to try to four-peat was the Vermont club that won from 1984 to 1986 and then was stopped by the Senators in 87. So, Todd, are they a sure bet? Well, we hope to make it four. Were always optimistic in the spring. One of the fun, and challenging, things about minor league baseball is that the team roster is very flexible. As Vander Woude prepared to join the team in Florida, the final roster was far from set. There will still be a lot of changes until they come up here, he says. A lot will be based on what happens with Montreal and with the Ottawa AAA club, and how well or poorly different players do in Florida. The last couple spots might not be decided until theyre ready to get on the plane to come up. Just as players change, so do managers. This year the Senators will be managed by Dick Sisson, who spent the last couple of seasons as manager of the Expos Class A club in Jupiter, Florida, and thus has the advantage of knowing many of the younger players trying to work their way through Harrisburg to Ottawa and then to the Big Show. With all the work throughout the year, it still comes down to Opening Night and that first pitch. Vander Woude, who will be on the field for the pre-game ceremonies honoring the players for the 1998 Eastern League championship says that for him, All the work since October 1 comes down to that opening pitch. I feel excited because of all the work it took to get there. But then its back, behind the scenes, to be sure everything stays on track. [files/NavBar/DefaultNavBar.htm] |
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